Stop scratching your head searching for your next marketing campaign concept . . .
There's an Untapped Source of Big Ideas Just One Short Phone Call Away
(all you have to do is make it)
Hi, so glad you're here.While I've got your attention, let me ask you something . . .
How Do You Consistently Create Killer Marketing Campaigns That Get Results?
I'm a firm believer that, along with attention, the main currency of marketing is ideas.You see, people don't buy products. They don't even buy the results those products promise to deliver.What they buy is the idea behind the product.And that desire to buy is determined by the way the product is positioned, packaged, and presented through marketing.Which is why winning campaign ideas are so important.It's part science, part art. And, when done right, it's ridiculously effective—adding serious revenue to businesses who embrace the best ideas.Now, if you want a steady stream of fresh creative marketing ideas for your business or agency, read on . . .
Instantly Inject 20 Years' Marketing Experience Into Your Agency
Hi, I'm David Kingsbury (I'm the one wearing glasses, btw).I'm a Nottingham-based copywriter with over 20 years experience writing direct response copy, marketing emails, and creative ad concepts for B2C markets.I've written hundreds of marketing campaigns that have driven results in the form of business growth, customer engagement, and millions of pounds in sales.The campaigns I wrote in 2024 alone made my clients more than £1,000,000 in verifiable revenue. (The actual figure is likely much higher.)And now I have one goal: to write top-tier copy that makes you and your clients more money.
I’ll show you some work samples (and client testimonials) in a minute. But first . . .
Here are five ways I can help you right now.
See if one (or more) of them could get you closer to your business goals:
1. Helping your clients stand out with superior messaging and positioning
I was a brand comms manager in the education sector for over a decade, helping a top UK University top the league tables by ensuring their messaging was on point and evolved with their audience while staying on brand.I also co-founded a culture & lifestyle magazine back in the noughties, providing the creative direction that helped it become an instantly recognisable Nottingham brand. (I no longer work there, but it's still going strong, btw.)
2. Smashing campaign targets with peerless value props
One of my signature moves is turning underperforming campaigns into winners. (I've done this in multiple markets, so it's not just a fluke)By rewriting value propositions and funnel content, I found a formula for creating a step-change in campaign results—sometimes beating the target objective by as much as 4x.
3. Boosting ecom sales with ultra-engaging emails
If I had a special skill, it would probably be writing emails that make brands sound human and turn readers into buyers.I recently helped an eight-figure info-product business run several six-figure campaigns—including their all-time highest-grossing promo (which cleared £267,000 in its first week)—all driven by my engaging email sequences and sales pages.In the last quarter of 2024, a single email I wrote pulled in over £25,000 on the first day of a new product launch (a sales performance their CEO described as "exceptionally strong".)
4. Growing client revenue with optimised funnels
The Facebook ads, emails, and sales pages I've written in the last 12 months have generated over £1,000,000 in trackable sales from a mix of cold and warm traffic.And a simple funnel I recently wrote for a health and fitness client helped them pre-sell 30% of their new supplement's first batch, giving the bootstrapped startup a crucial cash-flow boost.
5. Engaging new audiences with fresh thinking and campaign ideas
What first attracted me to marketing many years ago was writing creative ad concepts. I still love coming up with them to this day.To give you a flavour of my creative work, here are a few spec campaigns I've written for various markets:
Environmental campaign posters encouraging Microsoft to slash its corporate flight CO2 emissions by hosting remote meetings through its Teams platform instead.Client: Just Use Teams
Poster for the launch of a new protein bar.
Poster promoting Toni&Guy hairdressers (sometimes it really is that simple).
Posters positioning Yorkshire as the food & drink capital of the UK, challenging the perception that the county is just about Yorkshire Puddings and hearty food.Client: Welcome To Yorkshire Industry
Launch campaign poster highlighting the simplicity of Wickes' home installation service.
Advert promoting the health benefits of Philips air fryers.
Ok, so what now?
What I've shared here is just the tip of the iceberg when it comes to my creative thinking and copy skills.Hopefully you've seen something you like.I'm currently looking to link up with one or two new businesses and take on some new projects alongside my established client work.So, if you could benefit from working with an experienced copywriter who's generated millions of pounds of client revenue . . .. . . Someone whose creative ideas don't sacrifice clarity for cleverness . . .. . . A versatile marketer who is equally comfortable writing long-form DR copy or catchy ad hooks . . .. . . And a safe pair of hands who ALWAYS files work on time . . .Then we should talk.And the easiest way to do that?Book a call in my calendar and let's go from there →
Have a great day,David Kingsbury
Your untapped source of Big IdeasP.S. I'll close this page once I'm booked out and won't reopen it until I have more capacity in my schedule. If you're reading this, it means you can still book a call with me.
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P.P.S. Here are some nice things people I've worked with have said about me (just so you know I'm not making this all up):